I-MARK, which is a research group in Marketing that considers the CSR (Corporate Social Responsibility) as a priority value in all its research. From the I-MARK point of view, scientific knowledge must have in mind the role of the university and its researchers in society, in order to contribute to mutual enrichment and face up the new social challenges. This philosophy drives the group’s research and the main lines of action.
I-MARK is affiliate of ECOBAS consortium (Economics and Business Administration for Society) at the University of Vigo. It aims to unify and strengthen collaboration between the research groups in the field of economics and business, in order to maximize academic, economic and social impact of their R&D activities at a regional, national and international level.
Facultad de Ciencias Económicas y Empresariales
Universidad de Vigo
36310 Vigo (Pontevedra)